Roger Lowe Joins UsA2 as New Chief Communications Officer
Communications Leader Adds Strong Non-Profit, PR Agency and Media Experience
Washington, D.C. (September 13, 2019) – UsAgainstAlzheimer’s today announced Roger Lowe, an experienced communications leader who has worked for non-profits, public relations agencies and media outlets, as its first Chief Communications Officer.
“Roger Lowe is a highly regarded communicator who has led communications for the American Red Cross and a major trade association, handled a wide range of issues for two public relations agencies and worked as a reporter for two decades,” said George Vradenburg, chairman and co-founder of UsAgainstAlzheimer’s. “He is the right person to help UsAgainstAlzheimer’s tell our story and spark the movement that accelerates progress towards a cure for this disease.”
Lowe was senior vice president of communications at the Red Cross for nearly six years, where he directed communications for major disasters such as Superstorm Sandy and the Haiti Earthquake, promoted blood donations and highlighted the organization’s life-saving trainings. During his tenure, the organization significantly expanded its creation of digital, video and photo content to tell the Red Cross story to the public, elected officials and donors.
Most recently, Lowe served as executive vice president of strategic communications at the Grocery Manufacturers Association, the leading trade association of the food, beverage and consumer products industry, where he led media relations, social media and member communications. He directed the communications work for the award-winning effort to win passage of a federal law setting a uniform national labeling requirement for food labeling.
Previously, Lowe was a senior vice president at APCO Worldwide, and began his public relations career at Porter Novelli. He spent more than 20 years as Washington bureau chief and statehouse reporter for Ohio newspapers, with most of his career at the Columbus Dispatch.
“Roger’s proven strategic communications experience, insightful storytelling and demonstrated success in the public affairs arena will only strengthen our position as the leading voice for accelerating Alzheimer’s prevention, treatments and cures,” said Russ Paulsen, chief operating officer at UsAgainstAlzheimer’s.
“Alzheimer’s is the biggest health challenge to our society in the 21st century and affects the lives and well-being of millions of patients, caregivers and families,” Lowe said. “It’s a privilege to join UsAgainstAlzheimer’s in this cause and its campaign for faster progress towards both a cure and pathways to prevent this disease.”